I build cash-positive digital products that help people reach their goals.

I’m currently a Product Design Lead at Pigment where I work on AI agents for financial planning. My main value add comes from business experience, I approach design as a tool for revenue and leverage, and I tend to think in terms of systems.

Before Pigment, I founded two companies. I sold one early; the other I ran for two and a half years before shutting it down. After that, I joined a venture studio to learn how to structure innovation more deliberately. Later, I spent three years at Meta, where I learned what building at scale really means, and how systems, process, and organization shape outcomes.