Hello, I am Benjamin, design lead at Meta.
I build cash-positive digital products that help people reach their goals.

I have been coding since 2022. I am comfortable with backend and frontend, databases, and setting up servers. LLMs are now everywhere and I know nothing about it. So I want to try building something with it. This article will be a way for me to document my learnings and progress along the way.

When launching a network, the goal is to build a self-sustaining, thriving one and to overcome the Cold Start Problem. This article explains how to define, launch, and maintain atomic networks — the foundation for larger networks. We'll cover how to identify the hard and easy sides, assess network asymmetry, set minimum size, track health metrics, and use actionable strategies for growth.

Operational excellence of any kind (product, growth, tech...) isn't enough to ensure success. Market longevity can only come from creating moats. For this, Helmer’s 7 Powers offers a roadmap. I’ve read this book 10+ times, and it still surprises me. One of the powers is counter-positioning, which allows challengers to defeat incumbents thanks to a new business model. In this article, we’ll explore this power using real-world examples.

This article helps Webflow experts improve their SEO by adding the FAQPage Structured Data to an FAQ section (that is powered by the Webflow CMS). Webflow has a limitation that prevents looping over CMS items inside of a Custom Code Block. Thus, It’s impossible to create a FAQPage Structured Data JSON with a varying number of questions and answers. This article provides a (almost) no-code, Google-approved solution and it’s tutorial.

There are two types of encryption: asymmetric and symmetric. Traces of symmetric encryptions can be found as early as 500 BC while asymmetric encryption was only invented in the 1970s. With symmetric encryption as with a safe, one key opens and closes. With asymmetric encryption, 2 keys exist, one for opening and one for closing.